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Soft matte shadow that blends into your own colour
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Sits on the surface, not down in your hair
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Press-on sponge, so it only goes where you want it
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Roots you don't have to think about all day
Before
After
No dye.No mess
Just roots that look freshly done.
Fills the line of scalp showing between your hair
Soft matte finish — no greasy patch, no block of colour
Four shades, from blonde to black
Facebook testimonials
Two Ingredients that drive the results
Our Customer Results
96%
Fills The Scalp, Not Just The Hair
Other products colour the strands. This fills the pale line showing between them, so your part reads full.
93%
A Shade That Matches Yours
Four shades from blonde to black, blended to sit in your own colour rather than on top of it.
91%
Matte, Never Greasy
A soft powder shadow that looks like hair, not a patch of colour on your scalp.
The root touch-up you don't have to keep checking.
What Makes SOMA So Different?
SOMA vs The Root Products That Almost Work
Your roots were never the problem. It's the scalp showing between them.
Sprays, fibres and powders colour the hair and stop there. SOMA fills the pale line between it with a soft matte shadow, pressed exactly where it shows.
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| Fills the scalp line, not just the hair | ||
| Pressed exactly where you want it, no overspray | ||
| Matte finish that reads like hair, not a patch of colour | ||
| Four shades matched to your own colour | ||
| Washes out with shampoo, nothing touching your colour |
SOMA Hair Concealer Stick FAQs
What are the ingredients?
What are the ingredients?
Mica and iron oxides give the colour, so the shade blends like hair rather than sitting on top as paint. Kaolin clay absorbs oil and keeps the finish matte. Argan, grapeseed and castor oils plus vitamin E soften the formula so it presses on smoothly instead of dragging. Full ingredient list is on the pack.
Will it look obvious up close?
Will it look obvious up close?
No. It's a soft matte powder that settles into your own hair colour rather than sitting on top. Lean into daylight and check as closely as you like. That's the test we'd want you to do.
What if the shade doesn't match my hair?
What if the shade doesn't match my hair?
There are four shades, from blonde to black. Pick the closest to your natural colour and build it up in thin layers, which blends better than one heavy press. If it's still not right, you're covered by the 60-day guarantee.
Will it damage my hair or change my colour?
Will it damage my hair or change my colour?
No. There's no dye and no developer, so nothing goes into the hair itself. It sits on the surface and washes out with your next shampoo, which means no regrowth line and no effect on your salon colour.
How is this different from the sprays and powders I've already tried?
How is this different from the sprays and powders I've already tried?
Sprays drift onto your face and the sink, and fibres need enough hair to cling to. This is pressed on with a sponge, so colour only goes where you put it. And it fills the pale line of scalp showing between your hair, which is the part most products leave untouched.
Will it make a mess when I put it on?
Will it make a mess when I put it on?
No loose powder and no overspray. The sponge tip presses the colour straight onto your roots, so there's nothing drifting onto your face, your clothes or the bathroom.
How do I use it?
How do I use it?
Dab lightly along your parting or hairline, building up in thin layers rather than pressing hard. Give it a few seconds to set. Ten seconds once you've got the hang of it.
What if I don't like it?
What if I don't like it?
Send it back within 60 days for a full refund.